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- Packworks Secures Government Funding
Packworks Secures Government Funding
Packworks, a pioneering Filipino startup, secures $60,000 government funding for AI-powered marketing tool.
Government Support and Funding: Packworks has secured PHP3.5 million ($60,000) from the DOST-PCIEERD Startup Grant Fund (SGF) Program to launch an $85,000 AI-driven marketing tool tailored for 'sari-sari' stores.
What's in Store?: The tool will use advanced machine-learning algorithms to provide personalized product recommendations and promotions, integrated through the Sari.PH Pro app.
Impact and Reach: Over 270,000 'sari-sari' stores across the Philippines are expected to benefit from this initiative, addressing longstanding challenges such as marketing strategy inefficiencies and operational constraints.
Commitment to Growth: CEO Bing Tan highlights the initiative's broader impact on local economies, emphasizing its role in fostering sustainable business practices and driving economic growth at the grassroots level.
Packworks' strategic partnership with the Philippine government marks a pivotal advance for 'sari-sari' stores with innovative AI capabilities.