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Toki the PH e-commerce platform for collectibles raises $1.8M in pre-seed

Toki, the Philippines' innovative social commerce platform specializing in collectibles, has landed a significant investment of $1.8M during its pre-seed funding round.

  • Investor Line Up: Key contributors include Kaya Founders, Foxmont Capital Partners, and various strategic investors such as Anthony Oundjian (BGC Philippines), Brian Cu (SariSuki), and Ernest Cu (Globe). Notably, Bigboy Cheng, a celebrated collector of sneakers, toys, and art in Southeast Asia, also joined the investment round.

  • Background: Toki was established in November 2023 by Zoe Ocampo, Jules Jurado, Prabh Singh, and Frederic Levy, who themselves are passionate collectors. The platform aims to revolutionize the collector's journey, addressing unsecured transactions encompassing payments, logistics, and after-sales support. Initially, Toki launched with Sneakers, LEGO, NBA Cards, and Funko Pops, all top-rated among Filipino collectors.

  • Wins: Since its inception, Toki has displayed over 70,000 products across four categories, brought on board 100 high-ranking sellers, and hosted nearly 50 livestream auctions.

  • Market Status: A study by Toki and GMO Research values the collectible market in Southeast Asia at $34B. It is predicted to grow 7.2% by 2026, hitting an expected market size of $54B by 2030.

Levy, Co-Founder and CEO of Toki, declared, “Now that we are gaining traction, our primary objective is to be a reliable partner to Filipino collectors. We need to perfect our solution to address the market gaps that we have identified. As we streamline, expand, and introduce more categories on our platform, we will also evaluate other markets where collectors could benefit from our services..."